eLearning / Education
Australia's first land-development academy. First course sold out in 30 days.
Client work
LandED · eLearning / Education
- 30 daysFirst course sold out
- OwnedNo per-student fees, no lock-in
- WP + LearnDashProprietary learning stack
THE RESULT
What changed.
- 30 days First course sold out
- Owned No per-student fees, no lock-in
- WP + LearnDash Proprietary learning stack
- Unlimited Course + membership scalability
- Discover
- Design
- Deploy
- Deepen
BEFORE / AFTER
Drag to see the distance.
THE WORK
What we shipped.
-
Brand -
Platform -
Funnels -
LandED brand -
Learning platform -
- Brand identity
- Proprietary LMS platform
- eCommerce + subscriptions
- Enrolment funnels
- Analytics + CRM
Jewell Projects turned an idea into a scalable business.
SEE THE WORK
Don't take our word for it. Open it.
- Brand
A proven pathway to wealth and lifestyle
The name, the mark and the identity system that gave a new category a confident, ownable face.
View the brand guide - eCommerce
Sell the course, take the payment
A commerce layer that turns interest into enrolment and recurring access, in one place.
Visit the site - Platform
Ten modules, one place to learn
A purpose-built learning platform that carries the course from first lesson to certificate.
Visit the site - Funnels
From curious to enrolled
A free quiz and a clear path into the course, built to move people from a first click to a paid place.
Try the quiz
AT A GLANCE
Objective
Professional-grade content on an owned platform: no per-student costs, no data lock-ins, full control.
Key results
- 30 days First course sold out
- Owned No per-student fees, no lock-in
- WP + LearnDash Proprietary learning stack
- Unlimited Course + membership scalability
Constraint
LandED's founders wanted to make property-development education credible, affordable and practical. But as a new entrant in a crowded 'get-rich' space, it needed authority, structure and trust.
Jewell's role
Australia's first land-development education platform, built on a proprietary learning stack
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WHAT THIS TOOK