FMCG / Pet Nutrition / eCommerce
An FMCG brand built for love, loyalty, and longevity.
Our venture
Petzip · FMCG / Pet Nutrition / eCommerce
- $150B+Global pet-wellness market (6.9% CAGR)
- Shopify + WooHybrid retail + D2C platform
- PetreateryOnline pet bakery + subscriptions
THE RESULT
What changed.
- $150B+ Global pet-wellness market (6.9% CAGR)
- Shopify + Woo Hybrid retail + D2C platform
- Petreatery Online pet bakery + subscriptions
- Series A Positioned for capital raise
- Discover
- Design
- Deploy
- Deepen
BEFORE / AFTER
Drag to see the distance.
THE WORK
What we shipped.
-
Petzip brand -
Petreatery -
- Brand + mascot
- Sustainable packaging
- Shopify + WooCommerce build
- Petreatery D2C ecosystem
- Investor case
Petzip was created for the joy pets bring us.
AT A GLANCE
Objective
Build the brand on emotion and trust, then turn it into an ecosystem: FMCG reliability plus D2C recurring revenue.
Key results
- $150B+ Global pet-wellness market (6.9% CAGR)
- Shopify + Woo Hybrid retail + D2C platform
- Petreatery Online pet bakery + subscriptions
- Series A Positioned for capital raise
Constraint
The pet-wellness market is growing fast but losing meaning. Brands compete on claims and price, not connection. Petzip needed to launch as FMCG, win retail, then evolve into a digital-first platform.
Jewell's role
Modern pet-wellness brand and a scalable digital ecosystem (Petreatery)
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-
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WHAT THIS TOOK